Affiliate & Advertising Disclosure

How We Fund This Site

HeatPumpCompare.co.uk is a free service. We do not charge homeowners for using our comparison tools, guides, or quote request service. To keep this service free, we earn money in the following ways:

1. Lead Generation Fees

When you request quotes through our website, we may receive a fee from our partner networks or installers for connecting you with them. This does not affect the quotes you receive or add any cost to you. Our partners include certified heat pump installers and lead generation networks.

2. Advertising

We display advertisements on our website through Google AdSense and may work with other advertising partners. These ads are clearly distinguishable from our editorial content. The presence of ads does not influence our recommendations or the information we provide.

3. Affiliate Links

Some links on our website are affiliate links. If you click these links and make a purchase or enquiry, we may receive a small commission at no extra cost to you. We only recommend products and services we believe are genuinely useful.

Our Editorial Independence

Our commercial relationships do not influence our editorial content. We strive to provide accurate, unbiased information about heat pumps, costs, and grants. Our recommendations are based on research and user feedback, not on which companies pay us the most.

• We clearly label sponsored content and advertisements
• Our cost estimates are based on industry data, not commercial partnerships
• We include all major heat pump brands, not just those who partner with us
• Our grant information comes from official government sources

Your Best Interests

We believe in transparency. While we earn money from this website, our primary goal is to help UK homeowners make informed decisions about heat pumps. We encourage you to:

• Get multiple quotes before making a decision
• Verify MCS certification of any installer
• Check grant eligibility through official channels
• Read reviews and ask for references

Questions?

If you have questions about our commercial relationships or how we fund this site, please contact us at: hello@heatpumpcompare.co.uk